★ The Toothpaste uses the natural stain-removing power of baking soda for cleaner teeth. ★ Neutralizes plaque and protects against cavities. With a strong natural blueberry flavor to leave your mouth feeling fresh. ★ Has no added fluoride. Baking soda breaks down into tiny particles which are able to penetrate enamel crevices and help remove food particles, bacterial plaque, and deep stains embedded there. ★ Removes stains and food particles while neutralizing plaque acids. Contains calcium carbonate, a mild abrasive for cleaner, whiter teeth. ★ Contains natural herb extracts and oils. Prevent tooth decay; strengthen teeth and gums Natural fruity flavor to leave your mouth all-day freshness.